A President's Club 4 Years in the Making

Objective: Partner with a top-tier SaaS provider to establish the inaugural President's Club for their division. Our scope started with crafting program objectives and devising a comprehensive communication and metrics plan to monitor the campaign's progress over an 18-month period. We handled every aspect of the event lifecycle, from selecting the perfect site to negotiating with vendors, managing attendee logistics with a 1.5 million budget, and ensuring flawless onsite coordination. Despite facing challenges due to COVID-related delays and a change in location from Maui to Aspen, our team persevered and delivered an outstanding program.

Result: 25 program winners enjoyed a highly successful 5-star immersive event in Aspen, CO, with top tier accommodations at the St. Regis. Attendees and their plus one's were treated to a white glove experience with exclusive excursions, unique offsite dinners on mountain peaks, and custom luxury gift experiences.