Community Boost Activation

Role: Activation Lead for Facebook Community Boost Denver Event, sourcing local partners, venue, signage design, community influencers and other vendors needed for Denver activation, onsite management. 

Objectives: Provide free digital skills training to small businesses, entrepreneurs, and job seekers. Local Marketplace Pop-Ups across key U.S. cities 

• Deliver brand visibility through positive, meaningful activations

• Help local  businesses and people acquire more digital skills, so they can grow their companies and find new jobs.

• Foster ongoing community relationships with local business owners and policy makers

Key Elements: “Learning Bar” modeled after Apple's Genius Bar for personalized help, Main Stage Keynotes, Hands on Learning Labs, Small Business Spotlight, Networking Lounge, Photo Ops

Key Performance Indicators

• Event attendance:5000+ over 2-days

• 9/10 Post event survey average rating 

Post-event engagement (reviews, Access to post event resources including toolkits, education, and other free training resources )